The most obvious element taken into account by the Instagram algorithm is interest. Instagram displays content to users based on the types of accounts and content they've interacted with previously. As a result, it's critical that you create content that is relevant to your niche. To put it another way, the reason your followers started following you in the first place. It's fine to try your hand at a few different things, such as beauty and fashion or travel and food. Only be careful not to stray too far from the path with your content in order to avoid confusing the algorithms.

Your levels of interaction can also be used to gauge your level of interest. When content is liked, commented on, posted, and saved on Instagram, it is considered common. In this sense, the more people who are interested in your material, the more exposure it will get.

Consistency is something that the Instagram algorithm appreciates. This means that if you want to make a lot of money, you can post content on a regular basis. The good news is that you don't have to post every day; you just have to stick to a plan. So whether you post every day, every other day, or once a week, the important thing is to maintain a consistent posting schedule.

Timing is key, as the saying goes. And, despite the fact that Instagram hasn't had a chronological feed in what feels like an eternity, the time you post still matters. When it comes to when your followers are involved on Instagram, they seem to follow a trend. When they go online will be determined by factors such as their time zone and lifestyle. Instagram has built-in insights that can tell you things like where your followers are located, and what times of the day they’re most active. From there you can plan the best time of day to publish your content and get more eyes on it.

One thing that might surprise you is that the algorithm takes into account your total Instagram consumption. The Instagram algorithm's primary function is to differentiate genuine users from imposters. The way you use your account is a major indication that it's being managed by a person rather than a bot. Do you interact with other users, use direct messages, and post to your stories? If you’re only logging on to post your picture and that’s it, you might be doing more harm than good. There really isn’t a set “formula” if you will in terms of your usage, but just be sure you’re actively using Instagram beyond posting.

The more followers you had in the early days of the algorithm, the more reach you had. Things are a bit different these days. While your followers continue to play an important role in your company, the manner in which they do so has changed. It's possible that inactive and ghost followers are reducing your scope. Instagram looks for accounts with active followers who interact with their posts. Not only does this show them that your followers are real, but it also shows that they like your material, which increases your reach.

Do you ever find that the first thing you see when you log into Instagram is material from friends or people you interact with on a regular basis? This is something you should thank the algorithm for. Instagram wants you to be able to see posts from the people you care about the most, in addition to content focused on your interests. Take the time to communicate with your followers to make the most of this. Respond to messages, respond to comments, and communicate with those with whom you have a link by engaging with their material. This will increase the likelihood that your content will appear in their feeds.